The ESTAS Group has announced a major coup with the signing of a two-year deal with one of the UK’s leading agency groups Hunters who are part of The Property Franchise Group. The agreement means Hunters will generate and display ESTAS reviews across their 200+ branch network. ESTAS online review platform has seen significant development over the last year and is now a recognised review service exclusively used by agents, conveyancers and mortgage brokers.
Simon Brown Founder of The ESTAS Group said
“We are delighted to welcome an agency brand of the calibre of Hunters. It’s another endorsement that we are giving agents, conveyancers and brokers a customer review platform that works for them, enabling them to stay in control of their online reputation”.
Adam Graver, Head of Marketing at Hunters said
“Having not used a review platform at a group level before we did a lot of research and ESTAS ticked all the right boxes for us. Social proof has become paramount both on and offline, and we believe the ESTAS offers the best all-around solution across multiple marketing channels. It will elevate our website both at brand and local level, allow our branches to display reviews across social media and the wider web, and enable our customers to make informed choices based on peer experiences.”
Firms that subscribe to ESTAS have the added bonus (at no extra cost) of taking part in The ESTAS Customer Service Awards which are powered by the review platform.
Managing Director Glynis Frew added
“Our business was founded on the principles of customer service and our internal results show us to be consistently delivering that service to the customer. The added benefit of knowing that each positive review we generate could help our business be recognised at the most prestigious awards in the industry though, is a huge extra motivator for all our staff as we focus on delivering the best service we can for our customers. Our vision has always been to be the Nation’s Favorite Estate agent so being part of the ESTAS community sends a simple message to potential customers that we care.”
Ben Marley, Sales Director for the ESTAS added
“Agencies own websites are playing a more and more important role to secure new business. Google research estimates that 70% of the buying decision to use a firm’s services is made before a consumer makes direct contact. Prospective customers do more search online and are better informed than ever before so it is crucial to display genuine quality reviews. With our tools for website integration, Google conversion and social media streaming we’re confident we’re delivering on what the industry is asking for and more importantly what they need! plus of course there’s the chance to pick up an award from Phil Spencer can only be a good thing for PR”
This article was submitted to be published by The ESTAS as part of their advertising agreement with Today’s Conveyancer. The views expressed in this article are those of the submitter and not those of Today’s Conveyancer.
